Portfolio Entrepreneur / Inventor / 3 U.S. Patents
I design products, build them and take them to market.
Founder of Poily, the go-to-market platform behind Doerfy, BigTopa, GoalGauntlet and Blending101. My craft is data visualization and UI/UX design, together.
Delicious UI/UX. Delectable data visualization. AI is the icing.
About Poily
The platform and the portfolio
Poily is short for points of interest, and it comes in two parts. The Poily platform covers the SaaS go-to-market points of interest for non-technical and AI-enabled developers. AI has made building a product easy. Getting it to market is still hard, and the Poily platform makes that easy too. The Poily portfolio is where we brand our own products, the ones we dogfood the platform on.
The Poily portfolio
Three points of interest
The Poily portfolio has three brand families. Each has its own DNA, and it shows in every part of the design and experience.
Productivity & life hacking
DNADesign, visualize and do the life you truly desire.
A life-design system: a persistent AI coach, a framework with the tools to execute it, and a practice that compounds over time. Two free tools let you start today.
Building digital & IRL communities
DNALess friction and fragmentation. More fit and flow.
An engagement, marketing and monetization platform for building communities online and in real life. We take it to market one vertical at a time, with more to come.
Health & wellness
DNAGet more life in your years.
Products that help people take charge of their own health: what you eat, the habits you keep and how you train.
Craft
Data visualization and UI/UX design, in one person
Data visualization makes information clear. UI/UX design makes it usable. For nearly 20 years I have brought the two together to build visually digestible data products people come back to. I add AI to products that are already good without it.
- Intermountain Health
- Nestlé Purina
- TE Connectivity
- Shionogi
- UCB
- Stiefel
Inventor
Three U.S. patents, granted in 2025
One utility patent and two design patents.
US 12,402,741 B2 · UTILITY
Plant milk and juice strainer
The 3D Strainer, now in development as a plant milk maker.
View the patentUS D1,079,725 · DESIGN
30-day habit-progress interface
A display interface for tracking progress through blending and other 30-day challenges.
View the patent (PDF)US D1,092,550 · DESIGN
30-day habit-progress interface
A second design covering the habit-progress interface on mobile.
View the patent (PDF)My passion
I am most passionate about health and wellness
I have been hacking health and fitness optimization my entire adult life, and sharing what works with anyone who would listen. What you eat, the habits you keep and how you train your body do more to determine your health than anything else.
The Healthcare Manifesto
A problem of this magnitude demands a seismic shift in the collective values we bring to solving it.
A first-principles reflection on the depth of the problems we face in taking on the healthcare crisis.
Read the manifesto
Practice
2024 USAPL Masters Raw (Tested) Bench Press National Champion
I train and compete at a high level as a demonstration of the symbiotic relationship between food and fitness. After a year of competing in the powerlifting bench press with much success but limited progress, I am returning to competition in 2027 with a coach and my eyes on the national record. I have also ramped up my sprint training and may compete in 2027 as well. Stay tuned.
Contact
I'm a digital dreamer who ships.
If you are an investor, a partner, an organization that wants to engage on any of my points of interest, or you just want to talk data visualization and UI/UX design, I'd like to hear from you.